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    Content & Your Web...

    By Jenna Ryan - March 2007 - The Marketing Shop.com Writing articles for your website will not only help your website get to the top of search results, but will score points with visitors too. Think of how you think when you’re visiting sites on the web. Usually you’re...
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    How Google Works...

    Google is essentially an organizer of websites. Much like the Dewey Decimal System is used to file library books by topic, Google indexes web pages by factors such as topic, popularity and keyword relevancy. Googlebots: High Tech Librarians Google sends its search engine crawlers,...
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    Realtor® Web Marketing...

    Throngs of real estate agents flock to the cheap website design companies in search of a quick fix for their website woes. Perhaps they are new and haven’t had a closing yet, or maybe they’ve been in the business a while and don’t realize the importance of a classy...
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    Effective Email Marketi...

    You already know that not every newsletter is worth it your time. A good email newsletter is few and far between. The Marketing Shop aims to write interesting and valuable email marketing materials for your customers’ benefit. The connection with your readers will increase as...
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    Blackhat SEO & Spa...

    Using unethical methods for gaining top search engine rankings is considered “Blackhat” and/or “Spamming.” These unscrupulous optimization techniques are used by rebels to obtain top rankings more quickly and without paying the price to get there. Google has...
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    Realtor® Web Marketing...

    By Jenna Ryan - March 2007 - The Marketing Shop.com 1. It is impossible to get to the top of the search engines. False. It is very possible to get to the top of the search results for your market area with a bit of hard work and determination. Once you get to the top, you should see...
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