SEO Ace Website – WordPress

• Smart YouTube – Allows YouTube videos to be seen on WordPress.
• Redirection – Cleans up errors & 404s.
• Tweet Button – Cool tweet button for your blog posts.
• Page Link Manager – Manage, reorder page links.
• Exec PHP – Allows php code to be added to WordPress.
• Tiny MCE Advanced – Advanced WYSIWYG editor features.
• All in One SEO Pack – SEO headers & meta tags.
• PageNavi – More advanced pagination.
• TDD Recent Posts – Displays posts with short excerpt under in widget.
• Exclude Pages – Gives check box to exclude page from navigation.
• Google Sitemap Generator – Generates XML sitemap for Google.
• Unformatted – Helps with post formatting.

SEO Pro Website – WordPress

• Bird Feeder – Tweets about your posts when they are published.
• Tweet Old Posts – Tweets old posts on cycle.

Different IP Addresses & IP Classes

It’s important that the links be diversified… You need links from different websites that are on different servers (different IP addresses). Not only that, but you need different class. There are 3 – A,B & C spans. http://en.wikipedia.org/wiki/IP_address

• Website built with CSS (preferrably WordPress)
• Website with clean URLs (Mod-rewrite may be necessary)
• Blog – In addition to original website, sitting on a different server.
• Keyword rich navigation
• Keyword rich content
• Google Site Map

Before you build your website, you need to talk with an SEO and web marketing expert. I can’t tell you the number of times I get a client AFTER their website is built, only to have to redo everything to get the site up-to-par. Find out what you need BEFORE you spend a fortune on a site that won’t go anywhere.

This is what I call “Hoopla Content.”

Facebook Pages Terms

1. Any user may create a Page; however, only an authorized representative of the subject matter may administer the Page. Pages with names consisting solely of generic or descriptive terms will have their administrative rights removed.

2. Content posted to Pages is public information and is available to everyone.

3. If you collect information from users, you will obtain their consent, make it clear you (and not Facebook) are the one collecting their information, and post a privacy policy explaining what information you collect and how you will use it.

4. You must not build or incorporate any functionality that identifies which users visit your Page.

5. Applications on your Page must comply with the Facebook Platform Policies.

6. You take full responsibility for any sweepstakes, contest, competition or similar offering on your Page and must comply with our Promotions Guidelines.

7. Third party advertisements on Pages are prohibited. Ads or commercial content on Pages must comply with our Advertising Guidelines.

8. You will restrict access to your Page as necessary to comply with all applicable laws and Facebook terms and policies.

9. You may not establish terms beyond those set forth in these terms to govern the posting of content by users on a Page.

10. Page names must:

a. not consist solely of a generic or descriptive term (e.g. “beer” or “pizza”);

b. use proper, grammatically correct capitalization and may not include excessive capitalization or use all capitals;

c. not include character symbols, including but not limited to excessive punctuation and trademark designations; and

d. not include taglines, superfluous descriptions, or unnecessary qualifiers. Campaign names and/or regional or demographic qualifiers are acceptable.

If you’re curious about effective strategies, start by checking out my 7 Steps to Social Media Success. This lays the foundation. You may also want to enroll in my Superstars Coaching Program to become a Certified Social Media Superstar and learn the pathway to becoming Famous Among Your Target Market.

I recommend Twitter Adder for serious Twitter users and companies. It may also be good for very small businesses, such as Realtors, if and only if they are very dedicated to using Twitter to generate leads.

The purpose of Twitter Adder is to amass followers. Having a gillion followers that you are not communicating with on a regular basis is worthless. The key is to get your social media program in order, then to grow your following and build your community using the tools available.

There is no “quick fix” social media solution. The heart of successful social media is relationships. You cannot automate relationships, as those are human… but you CAN automate the maintenance leading up to the introduction, and that’s what Twitter Adder is designed to do.

I am an affiliate of the tool because I use it and I believe in it. Feel free to follow one of my links to get the service for yourself.

Get Twitter Adder Now…

Pull People Through the Buying Process
Your email newsletter program helps to pull the prospects through the buying process.

Create Image In Their Mind of Success with Your Product

People refuse to buy online because the online purchase is all in the imagination. There is nothing tangible that they can see. It is your responsibility as the marketer to PULL them through the process. They need to see themselves using your product or service and succeeding. There can be NO DOUBT in their mind. The image must be firmly planted.

1. Lead the prospects through a series of steps.
Show the prospects where to start with you, then lead them through the process of getting to know you, building rapport, giving tidbits of information, educating them as to your product, enticing them, persuading them, and getting increasingly stronger commitments. Lead your prospects to water so they can drink.

Step 1: Fill out form to get access to free info.
Step 2: Sign-up for a teleseminar or a webinar
Step 3: Offer low-price product.
Step 4: Offer higher-priced product.
Step 5: Offer highest-priced product.

2. Always leave the prospect wanting more.
Don’t give too much information away. Always leave your prospect wanting more. Hold some info back so that the prospect is forced to take the next step to learn more. This is extremely important. It is human nature to finish your sentences, to complete what you are saying, to finish making your point. You must become adept at stopping at a point to create momentum and anticipation for the remainder of your knowledge.

3. Create “Gaps in Knowledge.”
Show your prospects the areas in which they are not experts, and that you have the information that they need. Highlight mistakes, weaknesses and information gaps in their competitors and in the marketplace to show how your product or service provides the solution & information they need not to make the same mistakes.