Link Building Resources | Linking Strategies | Website Linking Ideas

Link Building Resources

Links are the backbone of the web and imperative to the success of your web site. As a company web design and development company, The Marketing Shop has gathered this page of links, resources and information to assist you in building links for your own website. We've used the following tools and relied on the various resources you see here to structure linking plans and processes for our own web design and development clients.

Websites for Link Building

Linking Matters - Website dedicated to the subject of link building. Ken McGaffin, a chief consultant for the consulting firm that runs the website offers sage advice on linking strategies.

MarketLeap - This nifty tool will tell you who's linking to you and your competitors too.

EricWard.com - High ranking link guru website with tools and resources to gain linking ground.

Sitepoint - Web developer linking resource.

High Rankings.com - Jill Whalen website with information and resources for webmasters and business owners interested in high search engine rankings and link building.

Link Building Tools

LinkManager.com - Highly recommended tool for managing incoming and outgoing links.

LinkPartners.com - Affiliated with LinkManager.com. Resource of websites ready to exchange links for your reciprocal linking strategy.

CheckYourLinkPopularity.com - Free software that lets you analyze several competitors simultaneously.

Recommended Articles about Linking

Why Linking is Important - Linking Matters puts linking into perspective.

Boosting Your Linking Strategy with Some Good Old Fashioned Public Relations - Learn to write a press release that gets the attention of the editors at the websites that will increase your traffic. (Ken McGaffin, Linking Matters)

Creating a Google "Authority Site" - Learn the definition and techniques to creating an authority site and reach the top of Google.

Authority Site How To - Article sized forum post with detailed instructions on becoming an authority site.

Reciprocal Linking Strategy - The benefits of engaging in a reciprocal linking strategy and definitive how to assistance.

Maximize Your Link-ability - Linking Matters detailed explanation.

Linking Whitepapers (PDF)

Authoritative Sources in a Hyperlinked Environment - Educational analysis of authority sites and linking. Cornell University.

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