Realtor® Web Marketing Strategies
How Much Do Real Estate Websites Cost?
The prices of Real Estate Websites vary from company to company depending on the 
features of the website itself. Website pricing is also determined by the amount of work involved in the site's development as well as customization. You pay a lot less for a template site with photos already selected than you do for a custom website with graphics designed specifically for your target neighborhoods.
Template Real Estate Websites
Template real estate websites are a dime-a-dozen and easy to get quickly and inexpensively. We've noted some real estate website companies offering template generated websites for as low as $49 per month. Of course, at this low price, you will not have some of the advanced features, and you will have minimal customization of the layout, graphics and images. The cheaper the website, the more limited you will be on customization.
Template Website Examples:
The following prices are estimates. Please contact the website company directly to get specific current pricing.
- DFW Homes - Built by Z57 / $299 Start Up + Monthly Fee
- City Real Estate & Mortgage - Built by LinkURealty / $29 per month
- Sante Fe Real Estate - Built by Agent Image / $499 Set up + $40 per month
- Jackie Maloy - Advanced Access $599 + Monthly Hosting Fees
Search Engine Optimized Real Estate Website
A good search engine optimized real estate website will need to offer lots of content because that's the thing that attracts the search engines. To be truly optimized, it will need to be custom built and written by a professional SEO (Search Engine Optimizer). Prices for an SEO real estate website range from $3,500 to $5,000, plus a monthly SEO maintenance fee.
- Southlake Real Estate - The Marketing Shop.com $3,500
- New York City Apartments- The Marketing Shop.com $4,000
- Fort Worth Realtor - The Marketing Shop.com $3,500
Real Estate Database with Customized Database
There are many excellent MLS Search systems available for plugging into real estate websites these days, but occassionally there is a Realtor who wants something more customized for selling particular types of Featured Properties. In the event a website must be specially programmed, the cost can range from $3,500 $10,000, depending on how much labor the custom programming requires.
Custom Designed Real Estate Websites
Another type of website is totally custom designed specifically for the Agent. These types of sites generally take lots of work on the part of the Agent and the Graphic Designer and Web Team. These sites can range from $3,500 to $10,000 as well, depending on the design, content and programming features included.
- Peggy Brinn - ReChannel / $8500
- Jamie Parker Homes - Hobbs & Herder / $5,000
- Robert Tayler - Hobbs & Herder / $10,000
The Marketing Shop.com specializes in providing valuable full-service website marketing services that take the stress off the Real Estate Agent. Give us a call for a Free Consultation today. 214-680-6177
